Firesky Blog
Practical guides and insights to help your church build a better online presence — from event calendars to volunteer management.
Between Sundays: Midweek Rhythm and Why Households Are Your Website's Power Users
First-time guests are not the only people using your site. Here is how midweek ministry, consistent attenders, and parents push your calendar, forms, and prayer life into the spotlight—with research on connection, household logistics, and digital strategy.
Small Groups Are a Search Problem (and Your Sign-Up Form Might Be Making It Worse)
Participation in small groups has slipped, but many people stall before theology ever comes up. Here is how findability, filters, and forms work together, with research on discovery, interaction cost, and follow-up that actually closes the loop.
Your Homepage Isn't for Your Members (and That's OK)
Guests and members need different things from your church website. When insiders win the homepage, outsiders leave. Here is how to split the jobs without splitting your community, with research-backed IA and a clear place for each audience.
What Your Church Website Is Getting Wrong (And What Actually Matters)
Nearly half of churches have no functional website, and most that do are making the same mistakes. Here is what research says visitors actually need and how to fix the gaps that are costing your church growth.
Why Your Church Needs a Prayer Wall on Its Website
A prayer wall turns your church website into a living community where members can share requests and pray for one another in real time. Here is why every church should have one and how to add it in five minutes.
How to Add a Live Event Calendar to Your Church Website
A step-by-step guide to embedding a live, searchable event calendar on your church website. Works with Ministry Platform, Planning Center, or Firesky. No coding required.